Advertise through the BSA

 
What role does the BSA play at La Trobe?
The BSA is an incorporated body operating for the benefit of all students at La Trobe University, Bendigo. A separate entity to the university, the BSA is the major on-campus provider of non-academic services. Our role is to provide events, activities and services that help provide the balance and support that students need to succeed.  

What can the BSA offer?
 
Providing a direct link to over 4,200 tertiary students, the Bendigo Student Association is in a unique position to connect your business with the elusive youth market. Our advertising options offer a way of directly tapping into this market and is a great method of showing your support to students. This will build brand loyalty and begin a lifetime relationship with thousands of potential new customers.

Why can't I go directly to the University for my advertising needs?
La Trobe is not geared up to deal with advertising on campus and directs all enquiries to the BSA. We work within the University's guidelines to offer a wide choice of advertising options throughout the campus.

When is the best time to promote my business?
Students are on campus for two semesters each year beginning with Orientation Week (O Week). There is a mid semester break of one week in each semester and a mid year break between semesters. There are also around 4 weeks of exams at the end of each semester. 

Orientation Week: last week of February
Semester 1: first week of March to first week of June + exams
Semester 2: last week of July to last week of October + exams
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BSA Marketing Department
Barb Beattie
Marketing & Publications Officer
5444 7673 

Brad Russell
Marketing Manager
5444 7976

 

Student Diary   
This high quality A5-size diary contains important university dates, timetables, maps and information making it invaluable to every student and providing you with the perfect way to display your message for the entire year. It is offered free of charge to all students on campus. 

Diary bookings for the following year open in June and close at the start of September. Discounted rates are available for registered not-for-profit organisations. 

   
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Digital, Social Media & Ad Packages
The primary method of communication with student is via social media and other digital technology. The BSA Facebook page has over 4,200 followers while our digital screen shows high quality images in the location with the highest exposure on campus. 

The BSA can design a package that includes a mix of Facebook and digital screen promotion. We can also add in diary advertising, market day stalls and event sponsorship if you want to cover all bases. 

 

Market Days 
The BSA puts on two Market Days each year - one in Orientation Week and the other in Bruce Week (first week of second semester). O Week Market Day is almost exclusively attended by first year students while Bruce Week caters for the entire student body. 

Market Days are an opportunity for Uni Clubs & Societies on campus to sign up members. It also provides promotional opportuntities for businesses and service organisations wishing to connect with students.  

A trestle table and shared marquee is included in the cost of a stall for the O Week event. Bruce Week Market Day is held inside and includes table space. Limited powered sites are available on request. Not-for-profit rates are available as well as rates for roving promoters.